Two apps compared, not ranked
Cronometer vs MacroFactor
Two trackers for people who care about the numbers. Cronometer has a free account with a long nutrient list; MacroFactor has no free version and builds its plan around your weight trend. Here is what each one's own pages say about the rest.
Try CalorTracker freeHead to head
| Cronometer | MacroFactor | |
|---|---|---|
| Free plan | Yes. A Basic account, "completely free of charge"[1] | No. No free version: "there isn't (and will never be) a free version"[3] |
| Free trial | Not listed. Not listed on the pages checked[2] | Yes. A 7-day free trial[3] |
| Barcode scanner | Yes. Unlimited use of the scanner in the free Basic account[1] | Yes. Scans barcodes and nutrition labels; coverage varies by country[3] |
| Logs a meal from a photo | Yes. AI Photo Logging is listed; which plan includes it is not stated[2] | Yes. AI calorie tracking: snap a photo or describe your meal[3] |
| Voice logging | Yes. Log by speaking to the app or Siri; which plan includes it is not stated[2] | Yes. Speech-to-text food logging[3] |
| Vitamins and minerals | Yes. Up to 95 nutrients and compounds, plus calories, in the free Basic account[1] | Yes. Track vitamins and minerals and set custom targets[3] |
| Food database | Yes. Over 1M verified foods, by its own description[2] | Yes. More than 1.36 million verified food entries, by its own count[3] |
| Targets that adjust to your weight trend | Not listed. Not listed on the pages checked[2] | Yes. Weight trend and an energy expenditure estimate; the macro plan auto-adjusts every week[3] |
| Ads | Not listed. Gold is described as ad-free; Basic's ads are not stated[1] | Yes. None: "we will never serve ads"[3] |
| Where it runs | Yes. Web, iOS and Android[2] | Yes. iPhone and Android apps; no desktop version at present[3] |
Last verified . Numbers in brackets point to the sources below. The apps are in alphabetical order.
One app at a time: Cronometer alternative, MacroFactor alternative. CalorTracker features mentioned here: Macro tracker, Weight progress tracker.
Where each one is stronger
Where Cronometer is stronger
Where MacroFactor is stronger
- Estimates energy expenditure from your intake and weight change, shows a weight trend and auto-adjusts the macro plan every week.[3]
- Says it will never serve ads, and describes more than 1.36 million verified food entries.[3]
- Photo or described-meal AI tracking, speech-to-text logging and barcode scanning are described on one page.[3]
Who each one suits
- Cronometer suits someone who wants detailed nutrient tracking with a free tier, on the web or a phone.
- MacroFactor suits someone who will pay from the start for targets that move with their weight, on a phone.
These are suggestions drawn from the table, not a verdict. The right app depends on which row matters to you.
And if you want something else, CalorTracker
CalorTracker is a third option, from the team that wrote this page. What it does for the points above, from our own code:
- If you want to start free and test AI photo logging before paying: 1 photo scan and 2 text logs a day.
- If you want calories, macros, sugar, fiber and sodium on a free plan: Sugar, fiber and sodium beside the macros.
- If you want targets you set yourself, without weekly adjusting: Custom calorie and macro targets.
Where CalorTracker falls short
- No barcode scanner; reads the label from a photo.
- Web app and Android app; the iOS app is not public yet.
- Voice logging is Premium.
- The free plan has daily limits: 1 AI photo scan and 2 AI text logs a day.
- AI results are estimates to check before you save them.
Sources and last verified
Every fact about the two apps on this page comes from that app’s own site, checked on . “Not listed” means we found nothing on the pages cited; it does not mean the app lacks the feature. Prices are left out because they change and differ by country, so check each app before you decide.
We re-verify this page every quarter. Next review due by . We also re-read every source before a page goes live if its facts are more than 90 days old.
- Cronometer: what the free version includes: https://www.cronometer.com/features/free-nutrition-tracking-app.html (checked )
- Cronometer home page: https://cronometer.com/ (checked )
- MacroFactor app page: https://macrofactor.com/macrofactor/ (checked )
Frequently asked questions
Is MacroFactor free?
Which tracks vitamins and minerals?
Which adjusts targets to your weight trend?
Does CalorTracker adjust targets from weight?

Try it on your own meals
Start free, log your first meal from a photo, and see whether it suits the way you track.
Start free on the webEvery app name is a trademark of its respective owner; this page is an independent comparison.