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A MacroFactor Alternative With a Free Plan

MacroFactor is a paid-only macro tracker built around adjusting your targets to your weight trend. If you want to start free and log meals from a photo, CalorTracker is a different trade: fewer logging options, no subscription needed to begin.

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CalorTracker vs MacroFactor

CalorTracker compared with MacroFactor, feature by feature
FeatureCalorTrackerMacroFactor
AI photo loggingFree: 1 a day. Premium: moreYes[1]
Describe a meal in textFree: 2 a day. Premium: unlimitedYes[1]
Speech-to-text loggingPremiumYes[1]
Barcode scannerNoYes[1]
Nutrition label scanningFrom a photo of the labelYes[1]
Free planYesNo free version[1]
Free trial10-day Premium trial7 days[1]
Targets adjusted weekly from your weight trendTargets from your profile and goalYes[1]
AdsNoneNone[1]
Where it runsWeb app and Android appiOS and Android; no desktop yet[1]
PriceFree plan, then Premium$11.99 a month, $47.99 per six months or $71.99 a year[1]

Last verified . Numbers in brackets point to the sources below.

CalorTracker features mentioned here: AI food scanner, Macro tracker, Weight progress tracker. Also compared: Cal AI alternative, MyNetDiary alternative, Eat This Much alternative, Samsung Health alternative.

Where each one is stronger

Where MacroFactor is stronger

  • It estimates your energy expenditure from what you log and your weight trend, then adjusts your macro plan every week. CalorTracker sets targets from your profile and goal and does not do this.[1]
  • It offers more ways to log: barcode scanning, label scanning and recipe import from a URL, next to photo, text and speech.[1]
  • It states that it will never serve ads or use ad networks to track you.[1]

Where CalorTracker falls short

  • No barcode scanner: packaged food is logged from a photo of the label or by hand.
  • AI photo results are estimates to check before saving, not measurements.
  • No weekly target adjustment from your weight trend.

What CalorTracker does differently

  • Start without paying

    The free plan covers manual food and activity logging, water, one AI photo scan and two AI text logs a day, so you can judge the app before any subscription.

  • A coach you can ask

    Pepperly, the in-app AI coach, answers questions about your logged meals and water, with 10 messages a day on the free plan.

  • Planning in the same app

    On Premium, the meal planner builds recipes around your calorie and macro targets and writes the shopping list, so the plan and the log share one diary.

Sources and last verified

Every fact about MacroFactor on this page comes from MacroFactor’s own site, checked on . Plans, prices and limits change, so check MacroFactor before you decide.

  1. MacroFactor app page: https://macrofactor.com/macrofactor/ (checked )

Frequently asked questions

Is there a free version of MacroFactor?
Its own app page says there isn't, and never will be, a free version. It offers a 7-day free trial through the App Store or Google Play. CalorTracker has a free plan with daily limits on AI logging.
Which is better for adjusting my targets?
MacroFactor, if that is what you want. It adjusts your macro plan weekly from your logged intake and weight trend. CalorTracker sets targets from your profile and goal.
Can I log by photo in both?
Yes. Both log a meal from a photo. In CalorTracker the free plan allows one AI photo scan a day.
Does CalorTracker have a barcode scanner?
No. Photograph the meal, or the nutrition label on the packet, and the AI reads it for you, or enter the numbers yourself.

Make the switch in minutes

Start free, snap your first meal, and see whether photo logging beats searching a database for you.

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MacroFactor is a trademark of its respective owner; this page is an independent comparison.